A custom jingle or sonic logo from Dadio keeps selling long after it is heard!
It has been proven over decades in the advertising world that jingles create a connection that is retained by the brain in a far more effective and memorable way than just your typical commercial. That principle is the same with music in general. A good example of this is how we teach the kids to learn the alphabet in song. Likewise a catchy jingle is a clever mechanism that delivers your advertising message in a way that becomes “anchored” in recall.
Put another way, it is one thing to get into a potential customers “ear” but quite another to become embedded in their brain. A well written and produced jingle from Dadio accomplishes that objective, meaning you get far more bang for your advertising buck. Now that should be music to your ears!
In our samples you will hear a wide variety of options, mixes, and styles cross-referenced across a few key business categories. Whether for radio, TV or online, our approach to audio imaging and brand building significantly improves retention and recall due to the repetitive nature of music as it carries and reinforces your message. And that improves your bottom line.
Listen to samples and you will hear what we mean…
